- Always use keyword oriented file name that will mean something to search engines instead of using generic file name. This trick not only help you to promote your content online, but also help same interest people to browse and store your content file on their system/phone to refer it again.
- Make sure to use your main keyword in title, description and keywords while filling out basic information for your file content at the time of submission/uploading.
- To rank well in the search engines try to use keywords optimized for their relevant categories and topics.
- Choose most potential keywords in tagging to promote your file content and to select right keywords you can take help of Google AdWords Keywords Planner tool.
- Share your uploaded file link on social networking sites with its related keyword phrase including #hashtags.
SEO/SMO/PPC Specialist, Analyst, Consultant
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